Privacy Policy

Effective Date: February 12, 2026
Company Name: The Upper Hand

We respect your privacy and are committed to protecting it through this Privacy Policy.

Information We Collect

We use the following tools to collect limited, non-personal data:

• Google Tag Manager (GTM)

• Google Analytics 4 (GA4)

These tools collect information such as:

• Pages visited

• Time spent on pages

• Device and browser type

• General geographic location

• Referral sources

This information is used solely to understand website traffic and improve performance.

Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies. Cookies are small data files stored on your device that help us analyze website usage.

You can control or disable cookies through your browser settings.

How We Use Information

We use collected data to:

• Monitor website performance

• Improve user experience

• Analyze traffic and engagement trends

We do not sell, rent, or trade your personal information.

Data Sharing

Data collected through Google Analytics is processed by Google in accordance with its own privacy policies. We encourage you to review Google’s Privacy Policy for more information.

Data Security

We take reasonable measures to protect information collected through our website. However, no method of transmission over the internet is completely secure.

Your Rights

Depending on your location, you may have rights regarding your personal data, including the right to request access to or deletion of your information.

To make a request, please contact us at 816-300-6281.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.